BREATHE, MOVE, REGENERATE – The journey that combines wellness, digital detox and sport

Imagine a journey where silence becomes a travel companion, movement an act of care, and the energy of sport ignites every fiber of your body.
What behaviors emerge among travelers seeking wellness, digital detox, and a passion for sports? And how can these be transformed into high-value products for tour operators and travel agencies?

In this talk, Giulia Trombin (COO of Sharewood) and Andrea Cani (Co-Founder of YesWeGoo) explore new practices for physical and mental regeneration — from “phone-free stays” to retreats combining yoga, freediving, and biking experiences, to sports-focused trips — illustrating their impact on trip design, pricing strategies, and customer loyalty.