Indicators of the future: measuring sustainability for a new era of tourism

The conference "Indicators of the Future" aims to explore how accurate data analysis can become a strategic driver for more responsible and conscious tourism. In an era where sustainability is an imperative, discussions will focus on how innovative technologies and platforms can support strategic decisions by territorial governance bodies. Particular attention will be given to Stendhal, the platform conceived by the Chamber System for the Chamber System, which addresses the need for immediate and multi-device access to essential data on tourism phenomena. With over 50 million data points, 4 million reviews, 376,000 pieces of information from media sources, and 86 analyzed variables, Stendhal integrates and enhances a wealth of technical-scientific knowledge, offering advanced tools for a more effective and performant data interpretation. Speaking of sustainability, the Sustainability tool will be presented, which allows for the evaluation of tourism's impact on the environment, economy, and society, providing essential strategic information to guide sustainable development policies, contributing to charting a course towards a more balanced and responsible tourism future.