Event
The LGBTQ+ community, which once travelled in the shadows, is today a powerful niche market in search of destinations that not only welcome, but truly celebrate all identities. As a driver of economic development and cultural exchange, tourism has witnessed growing attention to diversity and inclusivity over the years, although significant room for growth still remains.
This event highlights the economic opportunities linked to the LGBTQ+ segment, exploring topics such as hospitality, social communication and destination marketing, while focusing on essential elements for building traveller loyalty: safety, equality and human rights. A gathering that invites tourism operators and decision-makers to regard LGBTQ+ tourism not merely as a source of revenue, but as a vehicle for change, growth and the coming together of diverse cultures.
14 October , 12:10 pm - 1:10 pm
Language
Italian
Category
Trends
Speaker
Giuseppe Giulio
Display Marketing & International Business Relations Gay.it