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InOut The Hospitality Community 14th-16th October 2026  Rimini Expo Centre, Italy
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Event

When travel truly exists. People, expertise and innovation to transform the digital into human experience

Global Village Arena

A discussion exploring how digital technologies, data and artificial intelligence can enhance the tourism experience without diminishing its human dimension. Through four complementary areas of expertise, the panel will bring together innovation, hospitality, communication and reputation. At the heart of the debate lies the question: how can technology be made a tool for connection, rather than a barrier between guest and destination?
Topics will include personalisation, quality of hospitality, place identity and experience design.
The audience will be able to identify both opportunities and critical aspects of new digital tools applied to tourism. A valuable reflection for businesses, destinations and professionals who wish to innovate without losing value, trust and 'presence'.

14 October , 4:50 pm - 6:00 pm

Language

Italian

Category

Trends

Speaker

Samanta Tata

Samanta Tata

Business Development Director - Italy and Destination Pass Solutions

Veronica Milo

Veronica Milo

General Manager

Marta Grelli

Marta Grelli

Chief Executive Officer of Travelin

Patrizia Allara

Patrizia Allara

Patrizia Allara, entrepreneur and Founder of Virtuarium

Luca Pappagallo

Luca Pappagallo

Publisher

Daniela Ballarini

Daniela Ballarini

Moderation by Daniela Ballarini, ceo of PalazziConnessi – Il Turismo delle Relazioni