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InOut The Hospitality Community 14th-16th October 2026  Rimini Expo Centre, Italy
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Events Programme

Events Programme

InOut I The Hospitality Community is the hub where content, vision, and tools converge to interpret change and drive hospitality and tourism strategies.

Over 200 events, including seminars, talks, panel discussions, and case studies featuring international experts, companies, and opinion leaders.

The 2026 theme, EXIST, places the human experience at the center as the key to understanding the evolution of the industry.

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The multiplatform narrative. When television changes its skin

15 October 3:40 pm - 4:20 pm

The multiplatform narrative. When television changes its skin

Place: Book&Go Arena

Category: Marketing&Sales

Tag: Book&Go

Language: Italian

The olfactory logo in the world of hospitality. An act of existence in the invisible

15 October 3:40 pm - 4:40 pm

The olfactory logo in the world of hospitality. An act of existence in the invisible

Place: EXTRA HOSPITALITY ARENA

Category: Marketing&Sales

Language: Italian

Gen Z: how a generation is revolutionising work in tourism

15 October 3:40 pm - 4:40 pm

Gen Z: how a generation is revolutionising work in tourism

Place: InOut Arena

Category: Hospitality Managemen

Language: Italian

Does Italy sell itself? From reputation to the construction and distribution of the Italy product: models compared between digital, distribution and human relations

15 October 3:40 pm - 4:40 pm

Does Italy sell itself? From reputation to the construction and distribution of the Italy product: models compared between digital, distribution and human relations

Place: Global Village Arena

Category: Incoming Tourism

Language: Italian

The Paths of Italy between culture and tourism: how to enhance them? How to narrate them? A guide for journalists

15 October 4:00 pm - 6:00 pm

The Paths of Italy between culture and tourism: how to enhance them? How to narrate them? A guide for journalists

Place: Noce Room

Category: Incoming Tourism

Language: Italian

Destinations in startup mode. New innovation models for DMOs and tourist destinations

15 October 4:00 pm - 4:20 pm

Destinations in startup mode. New innovation models for DMOs and tourist destinations

Organized by: ASSIDEMA & AST

Place: TTG Next Start Up Arena

Category: Start Up

Language: Italian

Eleventh edition of the Oscar degli Stabilimenti Balneari, awarded as every year on the occasion of SUN Beach&Outdoor Style

15 October 4:20 pm - 5:20 pm

Eleventh edition of the Oscar degli Stabilimenti Balneari, awarded as every year on the occasion of SUN Beach&Outdoor Style

Place: Beach Arena

Category: Beach Management

Language: Italian

Surprisingly Close. Ten Years with the Maasai People

15 October 4:30 pm - 5:10 pm

Surprisingly Close. Ten Years with the Maasai People

Place: Book&Go Arena

Category: Destinations

Tag: Book&Go

Language: Italian

NextGen Tourism

15 October 4:30 pm - 5:30 pm

NextGen Tourism

Place: Ravezzi 2 Room

Category: Trends

From presence to experience: the geographies of value according to Nexi. Scale and orientation of international tourism spending in Italy

15 October 4:40 pm - 6:00 pm

From presence to experience: the geographies of value according to Nexi. Scale and orientation of international tourism spending in Italy

Place: Main Arena

Category: Incoming Tourism

Language: Italian

TRAVEL AGENCIES AT THE HEART OF THE MARKET: what they were, what they are and what they will be. PERSPECTIVES, OPPORTUNITIES, RISKS

15 October 4:50 pm - 6:00 pm

TRAVEL AGENCIES AT THE HEART OF THE MARKET: what they were, what they are and what they will be. PERSPECTIVES, OPPORTUNITIES, RISKS

Place: Global Village Arena

Category: Travel Agencies

Language: Italian

Landscape, greenery and sustainability: designing the value of Open Air destinations

15 October 4:50 pm - 6:00 pm

Landscape, greenery and sustainability: designing the value of Open Air destinations

Place: InOut Arena

Category: Outdoor

Language: Italian

Inhabiting excellence. Going beyond the standard to give the guest the privilege of a complete experience

15 October 4:50 pm - 6:00 pm

Inhabiting excellence. Going beyond the standard to give the guest the privilege of a complete experience

Place: EXTRA HOSPITALITY ARENA

Category: Extra Alberghiero

Language: Italian

Religious Pilgrimages: the reasons for their success between slowness, rediscovery of interiority and the meaning of existence

15 October 4:50 pm - 6:00 pm

Religious Pilgrimages: the reasons for their success between slowness, rediscovery of interiority and the meaning of existence

Place: Italy Arena

Category: Marketing&Sales

Language: Italian

Tourism creates experiences: but are we truly still capable of living them? Breathing as a tool to enhance the hospitality offered to the guest

15 October 5:20 pm - 6:00 pm

Tourism creates experiences: but are we truly still capable of living them? Breathing as a tool to enhance the hospitality offered to the guest

Place: Book&Go Arena

Category: Trends

Language: Italian

Business Game: doing business according to MTSM students. Scholarship dedicated to the memory of Alberto Corti

16 October 11:00 am - 12:00 pm

Business Game: doing business according to MTSM students. Scholarship dedicated to the memory of Alberto Corti

Place: Global Village Arena

Category: Trends

Language: Italian

Youth, Business and New Skills for Italian Tourism

From Roots to the Future

16 October 11:00 am - 2:00 pm

Youth, Business and New Skills for Italian Tourism

From Roots to the Future

Place: Ravezzi 2 Room

Category: Trends

Language: Italian

Governing the transition towards quality tourism: the existence of territories between sustainability, culture and European cohesion. Presentation of the XXVII Report on Italian Tourism

16 October 11:00 am - 12:00 pm

Governing the transition towards quality tourism: the existence of territories between sustainability, culture and European cohesion. Presentation of the XXVII Report on Italian Tourism

Place: Italy Arena

Category: Incoming Tourism

Language: Italian

FROM BANK TELLER TO TRAVEL DESIGNER, FROM PROMOTER TO EXPERIENCE CURATOR: HERE ARE THE JOBS YOUNG PEOPLE WANT TO DO IN TOURISM

16 October 11:00 am - 12:00 pm

FROM BANK TELLER TO TRAVEL DESIGNER, FROM PROMOTER TO EXPERIENCE CURATOR: HERE ARE THE JOBS YOUNG PEOPLE WANT TO DO IN TOURISM

Place: InOut Arena

Category: Hospitality Managemen

Language: Italian

I EXIST. AND YOU? Humans and humanoids in the tourism work of the future

16 October 11:00 am - 12:00 pm

I EXIST. AND YOU? Humans and humanoids in the tourism work of the future

Place: Main Arena

Category: Innovation&Technology

Language: Italian

The new beach identity: how to evolve the establishment beyond the standard model. Investments and expertise to reach the right target

16 October 11:00 am - 12:00 pm

The new beach identity: how to evolve the establishment beyond the standard model. Investments and expertise to reach the right target

Place: Beach Arena

Category: Beach Management

Language: Italian

One track only. Singapore-Italy by train, in search of oneself

16 October 11:00 am - 11:40 am

One track only. Singapore-Italy by train, in search of oneself

Place: Book&Go Arena

Category: Destinations

Tag: Book&Go

Language: Italian

Staying within the existing: numbers, impact and new responsibilities between overtourism, short-term rentals, residents' needs and regulations. The non-hotel accommodation sector at a cross

16 October 11:00 am - 12:00 pm

Staying within the existing: numbers, impact and new responsibilities between overtourism, short-term rentals, residents' needs and regulations. The non-hotel accommodation sector at a cross

Place: EXTRA HOSPITALITY ARENA

Category: Extra Alberghiero

Language: Italian

Thrilling Territories. Using the thriller genre to captivate travellers

16 October 11:50 am - 12:30 pm

Thrilling Territories. Using the thriller genre to captivate travellers

Place: Book&Go Arena

Category: Marketing&Sales

Tag: Book&Go

Language: Italian

The Chinese tourism market exists but has changed. The new expectations of travellers and the new opportunities for hospitality

16 October 12:10 pm - 1:10 pm

The Chinese tourism market exists but has changed. The new expectations of travellers and the new opportunities for hospitality

Place: Global Village Arena

Category: Marketing&Sales

Language: Italian

Waiter and Sommelier: professions that exist and evolve. It is the time of the Narrative Waiter and the Narrative Sommelier

16 October 12:10 pm - 1:10 pm

Waiter and Sommelier: professions that exist and evolve. It is the time of the Narrative Waiter and the Narrative Sommelier

Place: InOut Arena

Category: Trends

Language: Italian

Award ceremony of the TOP OF THE PID MIRABILIA 2026 competition

16 October 12:10 pm - 1:10 pm

Award ceremony of the TOP OF THE PID MIRABILIA 2026 competition

Place: Italy Arena

Category: Incoming Tourism

Language: Italian

Caricando...

THE ARENAS

The event program is organized as a unified system connecting InOut | The Hospitality Community and TTG Travel Experience.

A framework designed to bridge strategic vision, in-depth insights, and practical application.

THE TTG AND INOUT ARENA

The focal point of the entire event


THE INOUT | THE HOSPITALITY COMMUNITY ARENAS

Discussion spaces featuring dialogues and in-depth insights for professionals in the hospitality and open-air tourism sectors, landscape design, and water-based wellness.


THE TTG TRAVEL EXPERIENCE ARENAS

Product innovation and strategy, new trends, market research and analysis, destination storytelling, and services.